Privacy Policy

Last updated: February 22, 2026

What we collect

When you use SEO Score, we collect the following information:

  • Website URL you submit — to perform the SEO audit.
  • Google account info (name, email, profile photo) — only if you sign in. We use Google OAuth and never see your password.
  • Payment info — processed entirely by Stripe. We never store your card number.
  • Basic analytics — page visits, browser type, and country via first-party analytics (Ahoy). No third-party trackers.

How we use it

  • To run your SEO audit and deliver your report.
  • To associate your reports with your account if you sign in.
  • To process payments via Stripe.
  • To improve the product based on aggregate, anonymized usage data.

What we don't do

  • We don't sell your data to anyone.
  • We don't use third-party ad trackers.
  • We don't send marketing emails unless you opt in.
  • We don't store your Google password — authentication is handled entirely by Google.

Third-party services

  • Google OAuth — for sign-in. Subject to Google's Privacy Policy.
  • Google PageSpeed Insights API — to measure your site's performance. Your URL is sent to Google for analysis.
  • Stripe — for payment processing. Subject to Stripe's Privacy Policy.
  • Anthropic (Claude) — to generate your SEO analysis. Your website's publicly available content is sent for analysis.

Data retention

Audit reports are stored for 1 year from the date of purchase, or 24 hours for free previews. You can request deletion of your data at any time by contacting us.

Your rights

You can request access to, correction of, or deletion of your personal data by emailing us at the address on our contact page.

Changes

We may update this policy from time to time. Changes will be posted on this page with an updated date.